Search Engine Optimization (SEO) Marketing
obtain higher natural (organic/free) rankings in
the search engines with seo
Penguin, Panda or Hummingbird Google algorithms got you DOWN?
Search engine optimization is the process of promoting a business
online to achieve better Natural (Organic) Search Engine rankings
(free listings) for relevant, targeted keyphrases
and it refers to optimizing the HTML and content of a website for both search
engines and visitors in order to attain higher SERPs (Search Engine Result
Pages) and PageRank than competing web sites. Search engine optimization
will increase qualified traffic and generate more customer enquiries from the
higher traffic. 85% of all traffic comes from search engines. Search Engine
Optimization (SEO) isn't the end-all-be-all. You have to have a well rounded,
smart, long term marketing plan for your web site that includes certain basics
for you to rise in the natural rankings. Have realistic expectations and look
at your Web marketing plan as a long term effort.
What Our Clients Say:
I knew search engine
optimization was important, but I had no idea the difference it would make for
my business. Ron Hilbert of Confluence Internet Services did a fantastic job
updating my website and the SEO has greatly increased my web traffic as well as
my internet search engine ranking. I am getting 3 times the orders after the
SEO work. Ron is very knowledgeable and was very patient in explaining
everything to me. His work far exceeded what I thought my results might be.
More traffic means more business and my investment spent doing this will
definitely pay for itself in no time. Thanks so much for all your great work
Ron! I love it!
Search Engine Optimization go hand in hand for getting new clients. You must
get them to your web site and once they are there you must tell them what you
do, why you are different and better than your competition, and why they should
go with you.
We can help your web site grow and become "noticed" on the
Internet. We will work with you at your pace, helping you understand what we
are doing, and let you have "control" of your web site. Now that the company
web site has become the hub of marketing you will get a high return on your SEO
- Professional SEO Consultant
- SEO produces 14% of all marketing leads
- SEO delivers above average sales conversions by 15%
- SEO 25% below average cost per lead
- Higher Search Engine Natural Ranking Results Quickly
- Minimal Investment with a high ROI (return on investemnt)
- Addition of the "Google Sitemaps" and "Analytics" program
Better Google crawl coverage and fresher search results to help
people find more of your web pages.
A smarter crawl because you can tell
Google when a page was last modified or how frequently your page
Detailed reports to learn more about how Google directs traffic to
your site and how the Googlebot sees your pages.
Consumers find Web Sites through Search Engines (Google 83.33%,
Yahoo 7.28%, Bing 3.52%, Baidu 3.46%, AOL 0.65%, ASK 0.61%) etc.
- Up to 85% of searchers ignore "paid" listings
- More than 8 out of 10 Internet users use Search Engines to find
the products or services they want to purchase
- 63% of the top natural (organic) listings get clíck
- Natural (organic) search results convert 30% higher than PPC
(pay per click)
What Our Clients Say:
awesome. I think back on how nervous I was way back in the Fall, I feel like a
big dummy! You are fantastic!
Thanks to your SEO work on the website, I was
contacted by Animal Planet. They did a TV show about me. They were here for 8
hours shooting tape. It was cool.
So, Ron, without you none of this would be
possible; the TV show, my new facility and all of the press coverage.
with big hugs and kisses,
The root of all success in search engine marketing begins with
"keywords". Period. Get them wrong and virtually everything about your online
endeavor will fail. Only by targeting the right keywords can you expect to ride
that exhilarating magic carpet to online prosperity.
Having the best looking site won't give your business any benefit
if it can't be found. Registering your URL with all the major search engines
won't give your pages a decent shot at appearing on the coveted "page one" of
the search engine results unless it is backed up with a targeted search engine
optimization and linking campaign.
Before you register in the Search Engines...
through your HTML pages and "optimize" what will get you indexed properly in
the Search Engines. We adjust the components that the Search Engines are
looking for such as keyword density, links, frequency and proximity in the body
text. Words in and around links, body text content, headlines, page titles and
much more. Your pages should be "optimized" for consumers. When consumers find
what they want they are not tempted to leave for other things. Instead, the
site is more "sticky" - our strategic optimization solution boost the site's
viewing time and generate increased levels of Web traffic, targeted advertising
revenue, and e-commerce dollars.
What Our Clients Say:
I have been amazed at the
results that I have received in such a short period of time. My web site was
developed by another company. Confluence Internet Service looked over the pages
making adjustments with keywords for Search Engine Optimization. This was a new
site so I figured it would be a couple of months before I got high page
ranking. It almost seems like it's been overnight. Ron's knowledge of Search
Engine Optimization has been the difference. Ron has been great to work with, I
feel the service I get is personal. All questions I have asked have been
answered so I can understand them. This has been a very good experience for me.
I would highly recommend Confluence Internet Services. Once Again Ron Thank
Sample of Web Sites we have done SEO work for:
These sites would be happy to discuss work I did for them...
What Our Clients Say:
"I just did a search on
Google on Colorado Whitewater Rafting and we came up number one. You have done
a great job getting my site ranked higher in the search engines. Thank you for
all your work!"
Jim - Four Corners Rafting
Guarantees are worthless in search engine positioning because
outcomes are always unpredictable and algorithms are ever changing. New
submissions are always being added to databases, changing rankings
continuously. Bottom line: technicians simply cannot control search engines.
There is no Guarantee of placement or the time it will take to get listed. Most
Search Engines take 1 to 6 weeks, some longer. Search engine positioning
requires trial and error, and success is ephemeral. Today's top listings will
change tomorrow; sometimes, listings change on an hourly basis. Maintaining
positioning requires constant monitoring and tweaking. It can't be guaranteed,
and results aren't permanent once achieved. New algorithms are being introduced
to factor site traffic into the formula for ranking.
Explained by Google: PageRank relies on the uniquely democratic
nature of the web by using its vast link structure as an indicator of an
individual page's value. In essence, Google interprets a link from page A to
page B as a vote, by page A, for page B. But, Google looks at more than the
sheer volume of votes, or links a page receives; it also analyzes the page that
casts the vote. Votes cast by pages that are themselves "important" weigh more
heavily and help to make other pages "important." Important, high-quality sites
receive a higher PageRank, which Google remembers each time it conducts a
search. Of course, important pages mean nothing to you if they don't match your
query. So, Google combines PageRank with sophisticated text-matching
techniques to find pages that are both important and relevant to your search.
Google goes far beyond the number of times a term appears on a page and
examines all aspects of the page's content (and the content of the pages
linking to it) to determine if it's a good match for your query.
Search Engine Optimization Myths
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